Outlook 2014 which gathers the insights of industry experts on the industry trends and developments is a major undertaking for Ringier Trade Media’s editorial team. It has always been a special issue because we get to talk to those who are directly involved in the industry and in the process, we obtain valuable information on what to expect in the coming year.
The Asia Pacific region is expected to weather the slowdown in the US and Europe to maintain its strong position as an industrial powerhouse of the world. The formation of the ASEAN Economic Community (AEC) in 2015 represents a huge opportunity for manufacturers serving the plastics industry, as companies reorganize and retrofit to enhance their competitive edge across markets in Southeast Asia. This favorable business environment means the region’s plastics production will continue to outpace the rest of the world in terms of value and volume by 2020, when Asia Pacific is expected to account for more than 50% of the global plastics production.
Most of the interviews for the Outlook 2014 Special Issue in the International Plastics News for Asia December edition were done at K 2013 where companies also launched new products. It’s perfect timing for us; it is also perfect timing for them as they get to introduce their products and inform the whole industry of their future plans. For this issue, we interviewed ENGEL, KAUTEX, BAERLOCHER, CLARIANT, TREXEL, and ASCEND, all key players in their respective fields.
What is interesting is that most of these companies view the Asia Pacific region as the most ideal location for their production as well as marketing efforts. There is no doubt that the region holds the most interesting developments and trends point to a growth path that is unlikely to falter in the coming years. While some challenges still show up that will push back and impact on the region’s economic growth, Asia Pacific has been resilient all these years. Nothing and no one can stop Asia Pacific as the world’s most dynamic industrial base, and even those in the plastics and rubber industry know that.